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Selecting content
A web site usually consists of one or more "pages" accessed through the Internet. The site is accessed through a "home page" which serves as a combination title page, business card and site index. Home page design, content and ease of use will likely affect the number and frequency of visitors to the site. The most popular corporate web sites usually contain pages with contact information, descriptions of products and services, profiles of corporate departments or divisions, and examples of recent business activities. Information posted at corporate sites may also include such things as announcements, calendar, references, client list, and educational tools.
Because the content of a web site is like its backbone, InsideServices will work closely with the client to develop a comprehensive content strategy.
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